#1 Restaurant Customer Retention Strategy

#1 Restaurant Customer Retention Strategy

Marketing

Most restaurant owners squander money chasing  "new" customers to replace lost customers. Instead of chasing your tail, what if one simple strategy would reduce your marketing budget, and keep your business growing?

Are you making these 3 mistakes on your coupons?

Are you making these 3 mistakes on your coupons?

Marketing, Pizza

Coupons. Yuk. You’ve probably had fantasies of lynching the guy who invented them… but, as much as we hate these little boogers – we need to use them. Why? They drive traffic. But, if we’re not careful they’ll also murder our bottom line.

Sell people what they already want to buy...

Sell people what they already want to buy...

Marketing, Video

A client once asked me for ideas on how to sell more fish pizzas. I know... I know... 

Guaranteed sales booster...

Guaranteed sales booster...

Marketing

Most people clutch their  chest and hyperventilate when I suggest they adopt... 

#1 way to attract new customers, guaranteed...

#1 way to attract new customers, guaranteed...

Marketing

Sales were a lousy $12,000 a month when I bought my pizzeria.

Sensory Marketing

Sensory Marketing

Marketing

When I first began marketing my pizzeria, I spent hours and hours writing mouthwatering descriptions for each pizza on my menu. For example...

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